5G Connectivity: MTN Takes Go MAD Campaign to Calabar

The event showcased icons who embody the Go M.A.D message, including Dr. E Osim, a childcare practitioner and techpreneur, who shared how MTN’s connectivity enabled his UNICEF volunteer work.

“Having my MTN router was one of the best things that happened to me. It allowed us to take our mission to the hinterlands,” he recounted.

Also, an entrepreneur, Joseph “La’Shakara” Edet, narrated his journey from a small fashion stand to owning multiple businesses.

“We’re in a digital age, and even then, I understood the power of the internet and social media in reaching people. Blackberry phones were reigning at the time, and MTN was the number one network that could help expand my reach,” he said.

DJ 007 described how data helped scale his DJ career, saying, “I’ve been able to work with different brands like Budweiser and Hennesy and even mentor aspiring DJs.”

The MTN Nigeria Go MAD campaign was created to promote its 5G network and the transformative power of 5G connectivity.

At the Calabar event, the MTN Head of Delegation, Mr Gbenga Ogunmekan, explained that, “Go M.A.D is a call to action. It’s about inspiring Nigerians to stand out in what they do. It’s about MTN providing an enabling environment for all our customers to go make a difference in their different life endeavours.”

“I’m sure we’ve all learned something, hearing from the people who have been able to make a difference using the MTN data network. I’m sure as we all go home, we’ll all do things differently and we’ll go M.A.D in our various endeavours,” the Manager for Sales and Trade Development at MTN, Chibuzor Akuchie, said.