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Apple Inc. is losing more than $1 billion per year on its streaming service, Apple TV+, according to a report by The Information on Thursday. The report revealed that the tech giant has been spending over $5 billion annually on content since launching Apple TV+ in 2019, though it trimmed this expenditure by approximately $500 million last year. Despite its critically acclaimed original programming—including Ted Lasso, The Morning Show, Shrinking, and Severance—Apple TV+ has struggled to compete with industry giants like Netflix, Disney+, and Amazon Prime Video in terms of subscriber numbers. Click here for more All rights reserved. This material, and other digital content on this website, may not be reproduced, published, broadcast, rewritten or redistributed in whole or in part without prior express written permission from PUNCH. Contact: [email protected]
Apple TV+ loses over $1bn annually
