Apple Watch SE 3 might offer a colorful plastic case

Apple is reportedly working on the next-gen model of its Apple Watch SE. The upcoming device may be ideal for new Apple Watch users who want a cheaper option. However, the company also wants to make it more kid-friendly while cutting costs. According to reports, the Apple Watch SE 3 will have a plastic case, which is less expensive and more durable for kids’ daily use. Recently, Apple launched the Apple Watch series 10 with some serious improvements.

Kid-friendly Apple Watch SE with plastic case reportedly still in development

The first rumors about an Apple Watch SE with a plastic case surfaced in early August. Sources claimed that Apple was looking for a “more kid-friendly” wearable. The use of plastic would also allow for a broader range of colors. In turn, it would reduce production costs, which could impact the device’s final price. All of these factors would help make Apple’s next “affordable” smartwatch more attractive to parents looking for a way to track and stay connected with their children.

Apple’s approach would be radically different from Google’s, which launched the Fitbit Ace LTE as a smartwatch specially designed for children. Instead, the Cupertino giant would extend the reach of its most affordable Apple Watch to a wider audience. It will be fascinating to see how people react to the use of less “premium” material. In fact, it seems that Apple also has this in mind, according to Mark Gurman’s latest report. The source claims that the company is currently working on overcoming the challenges of the transition to plastic. This could include mitigating the feeling of “lower quality.”

Plastic iPhones have failed in the past

Possibly the price/features ratio will be the most decisive factor for the success or failure of the Apple Watch SE with a plastic case. Apple has no fond memories of attempts to incorporate plastic into one of its main product lines. More than a decade ago, the company launched a colorful iPhone 5C witch plastic case at a more affordable price. However, the devices failed to attract public interest, so the “iPhone C” lineup died after only one attempt.