Huawei has finally announced its new flagship smartphones, the Pura 70 series. As some of you may recall, the company announced a rebrand of the ‘Huawei P series’ to the ‘Huawei Pura series’. This happened a couple of days ago.
The Huawei Pura 70 flagship lineup is now official
Well, the four Huawei P70 smartphones that were rumored have now been announced under the ‘Pura’ brand. That happened in China, and the devices are the Huawei Pura 70, Pura 70 Pro, Pura 70 Pro+, and Pura 70 Ultra.
The Huawei Pura 70 Ultra is the most powerful model. It is also the most interesting from a photography standpoint. However, all four devices are quite powerful, and they look very similar.
All four smartphones have flat displays, with a centered display camera hole. The Huawei Pura 70 has the thickest bezels, but even those bezels are very thin. The ones on the higher-end models are uniform, by the way.
The four devices are actually quite similar design-wise
If we flip the phones around, you’ll see that they’re quite similar on the back too. All four smartphones have a rounded edge triangle camera island on the back, in lack of a better word.
The one on the Huawei Pura 70 Ultra does look a bit different, as the periscope telephoto camera is included. On top of that, the XMAGE branding and an LED flash sits outside of the camera island. On all three other phones that branding and LED flash are included in the camera island itself.
Huawei did not mention what chip fuels its new smartphones, at least not in the official details. Some reports are stating that the Kirin 9010 is included in the Huawei Pura 70 Pro+ and Ultra. That is allegedly an upgraded model of the Kirin 9000s. That leads us to believe that the other two models include the Kirin 9000s. It remains to be seen.
The Huawei Pura 70 has the smallest display, and even that panel is far from being small
The Huawei Pura 70 has a 6.6-inch display, while all other models include 6.8-inch displays. The entry-level model has a resolution of 2760 x 1256, while all other models offer 2844 x 1260 displays. All those models support LTPO panels with adaptive refresh rates (1-120Hz). High-frequency PWM dimming (1440Hz) is also included. The displays are protected by second-gen Kunlun glass, by the way.
The Huawei Pura 70 and Pura 70 Pro offer 12GB of RAM, while the other two models ship with 16GB of RAM. Different storage options are available depending on the model, but all of them go up to 1TB.
The Huawei Pura 70 has a 4,900mAh battery. The Huawei Pura 70 Pro and Pura 70 Pro+ include a 5,050mAh unit. The ‘Ultra’ model has a 5,200mAh battery on the inside.
All four smartphones support really fast charging, both wired & wireless
When it comes to charging, the Huawei Pura 70 Pro, Pura 70 Pro+, and Pura 70 Ultra support up to 100W wired, 80W wireless, and 20W reverse wireless charging. The Huawei Pura 70, however, supports 66W wired, 50W wireless, and 7.5W reverse wireless charging.
Now, in terms of cameras, things are quite interesting. The Huawei Pura 70 is the least powerful phone in that regard, but all four devices offer variable aperture on the main camera. So, even though it’s the least powerful, its camera setup still looks great.
In any case, the Huawei Pura 70 Pro and Pura 70 Pro+ have the same camera setups. The Huawei Pura 70 Ultra sits at the very top of the food chain, no matter the way you slice it. Let’s start with the Huawei Pura 70.
That phone includes a 50-megapixel main camera with an f/1.4-f/4.0 aperture and OIS. A 13-megapixel ultrawide unit (f/2.2 aperture) is also included, as is a 12-megapixel periscope telephoto camera (f/3.4 aperture, OIS, 5x optical zoom, 50x digital zoom).
The Huawei Pura 70 Pro and Pura 70 Pro+ include a 50-megapixel main camera (f/1.4-f/4.0 aperture, OIS), along with a 12.5-megapixel ultrawide camera (f/2.2 aperture), and a 48-megapixel macro telephoto camera (f/2.1 aperture, OIS, 3.5x optical zoom, 100x digital zoom).
The Huawei Pura 70 Ultra camera setup looks truly powerful on paper
The top-end Huawei Pura 70 Ultra is the absolute camera king here. It has a 50-megapixel main camera (1-inch sensor, f/1.6-f/4.0 aperture, sensor-shift anti-shake). A 40-megapixel ultrawide camera (f/2.2 aperture) is also included, as is a 50-megapixel macro telephoto camera (f/2.1 aperture, OIS, 3.5x optical zoom, 100x digital zoom. Focal lengths: 22.5mm, 13mm, 90mm).
The Huawei Pura 70 Ultra comes in Green, Brown, White, and Black colors. Machine translation says that the colors are called Chanson Green, Mocha Brown, Starburst White, and Starburst Black, respectively. You can check them out below. Do note that vegan leather seems to be included on all these models.
The Huawei Pura 70 comes in dark pink, light blue, white, and black colors. The Huawei Pura 70 Pro got announced in purple, white, and black colors. And finally, the Huawei Pura 70 Pro+ comes in silver, white, and black colors. You can check out all those colors across the three images below. There seems to be glass included on the back of all these variants.
All four phones are IP68 certified and ship with HarmonyOS 4.2
All four phones are IP68 certified, and all four include in-display fingerprint scanners. It’s also worth saying that HarmonyOS 4.2 comes pre-installed on all of these smartphones.
We don’t have price tags for all models, but we do know that the Huawei Pura 70 Pro+ starts at CNY7,999 ($1,105), while the ‘Ultra’ model starts at CNY9,999 ($1,380).