Nigeria excluded from top African travel destinations for 2025 

This annual list, compiled by Travel and Tour World (TTW), highlights the continent’s leading tourism hubs and features countries like Kenya, South Africa, Egypt, Morocco, and Rwanda.

These nations have been recognized for their exceptional attractions and strategic efforts to boost tourism.

Kenya, for instance, continues to captivate global travelers with offerings such as the Maasai Mara, Amboseli National Park, and its serene beaches like Diani and Watamu.

According to the UN World Tourism Organization, Africa witnessed an impressive recovery in 2023, with international arrivals reaching 96% of pre-pandemic levels. Countries on the list have demonstrated their ability to capitalize on this growth, offering travelers a mix of adventure, culture, and relaxation. Unfortunately, Nigeria has struggled to harness its potential, falling short in critical areas such as infrastructure development, security, and global branding.

Despite boasting remarkable sites like the Yankari National Park, Olumo Rock, and the Obudu Mountain Resort, Nigeria’s tourism sector has faced persistent challenges. Poor road networks, inconsistent maintenance of tourist sites, and concerns about safety have deterred both domestic and international visitors.

Events like the 2025 Africa Cup of Nations (AFCON) and its role as a co-host for the 2030 FIFA World Cup are expected to further solidify Morocco’s standing.

Africa’s tourism industry saw a remarkable recovery in 2023, with international arrivals reaching 96% of pre-pandemic levels, according to the UN World Tourism Organization. Countries like Kenya and Morocco have seized the opportunity to attract millions of visitors, leaving Nigeria behind.