WATCH THE VIDEO HERE The duo of Rite Foods Limited and Mamuda Beverages Limited are in court again over the decision of the latter to re-introduce its controversial Pop Power drink into the market in another package. Recall that in January 2025, Rite Foods initiated legal proceedings against Mamuda for infringing on the trademark and design elements of its Fearless Energy Drink with the launch of a similar-looking product, Pop Power. The case led to the grant of injunctive relief, including Anton Piller orders, after which Mamuda opted for a settlement. Under the terms of that settlement, Mamuda, in admittance of the violation, undertook to destroy all infringing Pop Power Energy Drink products — an exercise confirmed as duly carried out, with visual and pictorial evidence provided. Mamuda equally pledged to desist from any further violations of Rite Foods’ intellectual property rights. But in an unexpected turn, Mamuda reintroduced Pop Power into the market and Rite Foods claimed the product still looks like Fearless Energy Drink. Rite Foods argued that because of the similarities, consumers confuse Pop Power to Fearless, referring the former as small Fearless, which does not seat well with Rite Foods. The company noted that it cannot fold its arms to allow its consumers being exploited, reaffirming its continuous commitment to the protection of its brands, its consumers, and the principles of innovation and fair competition in Nigeria’s marketplace. The firm emphasised that genuine business growth must be anchored on originality and respect for intellectual property, rather than imitation and fraudulent business practices.
Rite Foods Returns to Court to Sale of Mamuda’s Pop Energy Drink
