Members of The Sims community have been having a rough year. This week, EA has delisted The Sims Mobile from both iOS and Android app stores ahead of its 2026 shutdown, following last month’s report of EA being purchased by a private equity firm. Add to that the loss of The Sims 5 in favor of Project Rene, and many have been left unsure what the future holds for this beloved franchise.
On October 24, EA sent out a general thank-you letter to The Sims community (via X). While the response on X was mostly that of confusion, the Reddit community for The Sims has read the note as desperate and inconsequential. Since yesterday, the thread critiquing EA’s thank-you letter has already garnered 3,000 upvotes and nearly 400 comments. ... has since been locked, but not before many fans expressed their dissatisfaction with both the message and EA as a whole.
Sims Fans Read It As A Desperate Move
The top comment comes from user Kiribaku, who notes that “This reads like they’re panicking.” Reddit user Kingchik replied, stating, “I’m sure their PR team is,” and speculating that “they know it’s unpopular and have no control over it.”
Other users call out the letter as vapid, like Pharitaa, who calls it an “absolute nothingburger.” Even the tease of new fixes and free content on November 4 was largely viewed as nothing more than PR speak, since that information had already been announced on September 15 in The Sims Community official updates roadmap.
Other commenters were quick to pile on EA’s recent commitment to generative AI after being bought by a private equity firm. Kiribaku was one of the first to bring up this angle, noting that “it doesn’t help that today they had to announce they’re going to start using Generative AI.” Reddit user Azidoazid3azid3 sums up the frustration by saying, “And here I thought EA couldn’t make it worse.“
The Future Of EA And The Sims Is Uncertain
This Message Hasn’t Helped Fan Moral
As concerning as EA’s recent treatment of The Sims franchise is, especially in light of its purchase by investors including Saudi Arabia’s Public Investment Fund and Jared Kushner’s firm, there are no official statements suggesting The Sims will be going away. As the note states, over a hundred fixes and new free content for The Sims 4 are on the way, and Project Rene is still on the horizon.
With the acquisition not set to close until Q1 FY2027, it is far too early to tell what the future holds for The Sims as a franchise.
The Sims 4

- Released
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September 2, 2014
- ESRB
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T for Teen: Crude Humor, Sexual Themes, Violence
- Developer(s)
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Maxis
- Publisher(s)
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Electronic Arts
- Engine
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Proprietary Engine
