Startup unveils marketplace for Nigerian businesses

Nigerian technology startup EGORAS has introduced Egomart, a marketplace designed to connect businesses with a network of over 100,000 active customers accumulated by the platform over time.

According to a statement on Saturday, the launch broadens EGORAS’ scope by offering merchants a centralised platform to showcase and sell their products or services to an established customer base.

Egomart states that it is positioned to serve as a hub for diverse offerings, including electronics, generators, and hospitality services such as hotels and restaurants.

With its pre-existing, engaged customer base, the startup aims to provide businesses with immediate access to a market primed for their products and services.

The Chief Executive Officer of EGORAS, Ugoji Harry, explained the platform’s innovative approach: “What we intend to do right now is to actually start offering other products from other merchants to our users.

“When users purchase these products, they are expected to get cashback. This cashback comes from the commission businesses intend to pay us.”

Egomart is open to merchants offering a wide variety of products and services, including restaurants, hotels, electronics, generators, and even labour services.

Harry emphasised that any product or service that can be sold, as long as a store exists to facilitate it, is welcome on the platform.

“Our customers, beyond buying from us, may lodge in hotels or visit restaurants.

So, we’re looking for merchants across different sectors—restaurants, hotels, and any business that has products or services to sell,” Harry added.

Egomart’s unique cashback system is expected to incentivise both customers and merchants, creating a win-win ecosystem.

With its robust database of active buyers, the platform is poised to help businesses grow while enhancing customer satisfaction through financial rewards.