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Tether Acquires 30.4% Stake in Be Water to Redefine Modern Media

Be Water Tether

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In a bid to redefine modern media through technological innovation in content creation and distribution, Tether has embarked on a €10 million capital increase and equity acquisition in Be Water.

A statement from the largest company in the digital asset ecosystem on Thursday said it would take up a 30.4 per cent stake in Be Water by the end of the month to support the company’s technology-driven approach to content production and storytelling.

With this investment, Tether and Be Water will collaborate to enhance digital content distribution, integrate new technological solutions, and support the international expansion of Be Water’s brands.

The partnership will enable Be Water to develop a holistic technology infrastructure that leverages blockchain and advanced digital tools to distribute high-quality, independent content globally.

In addition, Be Water will launch a significant investment plan focused on developing a cutting-edge digital infrastructure for content distribution and production, expanding Chora and Will’s investigative journalism division establishing new strategic partnerships with global talent in film, television, and documentary production, and driving the international growth of Be Water’s brands.

Also, Be Water’s ownership structure will change, with key shareholders now including Guido Maria Brera, Giancarlo Devasini and Paolo Ardoino (Tether), Mario Calabresi, Roberto Condulmari, Saverio Costanzo, Barbara Salabè, Mattia Guerra, Sabina Grossi, Claudio Erba, Alessandro Borghi, Stefano Bises, Cecilia Sala, Riccardo Haupt, Fabio Pirovano, Sabrina Giovannetti, and Giorgia De Paolis.

Equally, the board will be restructured with Guido Maria Brera as Chairman, Barbara Salabè as CEO, and Mario Calabresi, Claudia Lagorio (COO of Tether), and Sabrina Giovannetti (CFO of Be Water) as members.

“At Tether, we recognize the power of storytelling and the importance of independent media in shaping informed societies.

“Our investment in Be Water aligns with our vision to support technology-driven innovation across industries. We are excited to collaborate with Guido Maria Brera and the entire Be Water team to explore new frontiers in content creation and distribution, ensuring that high-quality, independent content and entertainment reach audiences worldwide,” the chief executive of Tether, Mr Paolo Ardoino, said.

Also, the Chairman of Be Water, Guido Maria Brera, said, “Since the beginning, our goal with Be Water has been to build a modern media company capable of producing and distributing content across multiple platforms—podcasting, film, television, and live events—with a strong, diverse, and independent voice.

“With Tether’s entry and the technological expertise of Paolo Ardoino, we have the opportunity to accelerate our growth and expand our reach both in Italy and globally.”

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