TikTok has reported the removal of over 3.6 million videos from its Nigerian user base between January and March 2025 for violating its Community Guidelines, marking a 50 per cent increase from the previous quarter.

The data was revealed in the social media platform’s Q1 2025 Community Guidelines Enforcement Report, released on Tuesday.

Naijaonpoint reports that the publication underscores TikTok’s growing efforts to maintain a safe, respectful, and trustworthy online environment, particularly within Nigeria and across West Africa.

According to the report, 98.4 per cent of the violating Nigerian videos were proactively detected by TikTok’s internal systems, with 92.1 per cent removed within 24 hours of upload.

TikTok explained that while the number of removals may seem large, it accounted for only a small fraction of total content posted in Nigeria during the period.

“The majority of content shared by our Nigerian community remains positive, educational, and entertaining,” the company noted.

In its enforcement of real-time content, TikTok intensified its scrutiny of LIVE broadcasts. Within the first quarter, the platform banned 42,196 LIVE rooms and interrupted 48,156 streams in Nigeria for breaching guidelines, reaffirming its commitment to sanitising real-time interactions.

“LIVE content enforcement remains a priority as we continue to protect the integrity of real-time interactions on the platform,” the report added.

As part of regional enforcement efforts, TikTok confirmed the removal of 129 accounts in West Africa in March 2025 linked to covert operations and misinformation activities.

Globally, the platform removed over 211 million videos in Q1 2025, an increase from 153 million in the previous quarter, with 184 million videos deleted through automated detection systems.

The global proactive detection rate hit 99 per cent.

TikTok Expands Youth Safety Efforts In Nigeria

In addition to content moderation, TikTok is also expanding its digital well-being initiatives across Nigeria. In June, the platform hosted the ‘My Kind of TikTok Digital Well-being Summit’, bringing together NGOs, creators, health experts, media, and tech leaders from Sub-Saharan Africa to discuss online safety.

During the summit, there was also the launch of an in-app helpline in Nigeria, in partnership with Cece Yara, a non-profit focused on child protection.

The helpline, according to the firm, will assist young users facing issues such as self-harm, suicidal thoughts, bullying, and harassment.

TikTok also confirmed the appointment of Dr. Olawale Ogunlana, popularly known as Doctor Wales, as its Digital Well-being Ambassador for Nigeria.

Naijaonpoint reports that Ogunlana joins the WHO Fides Network, a collective of healthcare professionals advocating for safer digital environments.

Through his ambassadorship, Ogunlana is expected to champion mental health awareness and support the platform’s broader efforts to ensure online safety for Nigerian youth.

TikTok reiterates its commitment to promoting its #SaferTogether campaign, encouraging users to report harmful content and foster a respectful online community.

While harmful content still accounts for less than one per cent of all uploads globally, the platform reiterated its zero-tolerance policy for violations and affirmed its long-term commitment to user safety, especially among young Nigerians.